Acceptable Use Policy and Terms of Service
Last Updated: 03/02/2026
This Acceptable Use Policy and Terms of Service ("Terms") govern your access to and use of CrossLetter, including our website, platform, and related services (collectively, the "Service").
By accessing or using the Service, you agree to these Terms. If you disagree, do not use the Service.
1. About CrossLetter
CrossLetter is a platform designed to help newsletter creators, sponsors, and brands discover each other and collaborate through cross-promotion and sponsorship opportunities.
We do not send emails on your behalf, control your email lists, or manage communications between users.
2. Eligibility and accounts
2.1 Eligibility
You must be at least 16 years old (or the age of majority in your jurisdiction) to use the Service.
By using CrossLetter, you represent that:
- You have the legal capacity to enter into these Terms
- Any information you provide is accurate and up to date
- You are authorised to act on behalf of any newsletter, brand, or organisation you represent
2.2 Account responsibility
You are responsible for:
- Maintaining the confidentiality of your login credentials
- All activity that occurs under your account
- Ensuring your use of the Service complies with these Terms and applicable law
You must notify us immediately if you suspect unauthorised access to your account.
3. How the Service may be used
You may use CrossLetter only for lawful, legitimate purposes consistent with the platform's intent.
Permitted uses include:
- Creating and managing newsletters or sponsor profiles
- Discovering relevant newsletters or sponsors
- Initiating and participating in cross-promotions or sponsorships
- Communicating with other users in a professional and respectful manner
4. Prohibited conduct
You may not use the Service to:
4.1 Platform abuse and misuse
- Misrepresent yourself, your newsletter, audience size, metrics, or sponsorship intentions
- Scrape, harvest, or collect data from the platform without permission
- Circumvent access controls or security measures
- Interfere with or disrupt the Service or infrastructure
- Use automated systems (bots, scripts) to access the Service without authorisation
4.2 Spam and deceptive practices
- Send unsolicited or bulk messages to users
- Use the platform primarily to solicit without intent to collaborate
- Promote deceptive, misleading, or fraudulent offers
- Engage in "link dumping", mass outreach, or low-quality promotion tactics
4.3 Harmful or unlawful content
- Promote illegal activities, scams, or fraudulent schemes
- Promote hate, harassment, threats, or discrimination
- Promote sexually explicit content, violence, or exploitation
- Promote products or services that are illegal in your target jurisdictions
4.4 Data misuse and privacy violations
- Upload or share personal data without proper consent or legal basis
- Share email lists, subscriber data, or personal contact details unlawfully
- Attempt to access or infer private information about other users
5. Newsletter and sponsor responsibilities
5.1 Newsletter operators
If you submit or list a newsletter, you confirm that:
- You have the right to operate and promote the newsletter
- You comply with applicable email laws (e.g. GDPR, UK GDPR, CAN-SPAM, CASL)
- Your subscribers have opted in lawfully
- You control the content and placement of any promotions you choose to run
CrossLetter does not review or approve newsletter content and is not responsible for subscriber relationships, and if false information is, at any point, provided to the CrossLetter team, owner or any associate thereof that does not meet these requirements, CrossLetter, its owners, staff or representatives are indemnified against any claim or harm done due to false information having been provided during such process.
5.2 Sponsors and advertisers
If you act as a sponsor, you confirm that:
- Your offer is lawful and accurately described
- You have rights to any brand assets you submit
- You comply with advertising, consumer protection, and disclosure laws
- Any claims made in sponsor copy are truthful and substantiated
Sponsors are responsible for ensuring their promotions comply with all applicable laws and industry standards.
6. Content and intellectual property
6.1 Your content
You retain ownership of content you submit (such as profiles, descriptions, and messages).
By submitting content, you grant CrossLetter a non-exclusive, worldwide, royalty-free licence to:
- Host, display, and distribute the content as needed to operate the Service
- Use the content for platform functionality, promotion, and discovery
6.2 Our content
All platform software, design, branding, and original content belong to CrossLetter or its licensors.
You may not copy, modify, distribute, or reverse engineer any part of the Service without permission.
7. Payments and commercial arrangements
If paid features, sponsorship fees, or monetisation tools are enabled:
- Payment terms will be disclosed at the point of transaction
- Third-party payment processors may be used
- CrossLetter is not a party to agreements between users unless explicitly stated
Disputes between newsletters and sponsors must be resolved directly between those parties.
8. Enforcement and moderation
We reserve the right to:
- Investigate suspected violations
- Remove or restrict content
- Suspend or terminate accounts
- Deny access to the Service
We may take action without prior notice if required to protect the Service, users, or comply with any applicable law.
9. Termination
You may stop using the Service at any time.
We may suspend or terminate access if:
- You violate these Terms
- Your use poses a legal, reputational, or security risk
- Required by law or regulatory obligation
Termination does not affect obligations that should survive, including liability limitations and dispute provisions.
10. Disclaimers
The Service is provided "as is" and "as available".
To the fullest extent permitted by law:
- We make no warranties about accuracy, availability, or results
- We do not guarantee subscriber growth, sponsorship success, or outcomes
- We are not responsible for third-party actions or content
11. Limitation of liability
To the maximum extent permitted by law:
- CrossLetter will not be liable for indirect, incidental, consequential, or punitive damages
- Our total liability will not exceed the amount paid by you to CrossLetter in the 12 months preceding the claim (or zero, if no fees were paid)
Some jurisdictions do not allow certain limitations. In those cases, liability is limited to the minimum extent permitted by law.
12. Indemnification
You agree to indemnify and hold harmless CrossLetter and its affiliates from claims, damages, losses, and expenses arising from:
- Your use of the Service
- Your content or promotions
- Your violation of these Terms or applicable law
13. Governing law and disputes
These Terms are governed by the laws of South Africa, without regard to conflict-of-law principles.
Where permitted, disputes will be resolved exclusively in the courts of Cape Town, South Africa.
Nothing in these Terms limits mandatory consumer rights under applicable law.
14. Changes to these Terms
We may update these Terms from time to time. Changes take effect when posted.
If changes are material, we will provide reasonable notice where required.
15. Contact
Questions about these Terms or acceptable use.
Email: des@emailexpertafrica.com